Google Trends

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Google Trends is an online social networking searching tool that includes real time and non real time data from the local users. Google Trends users can also explore people’s interests and find additional data like the most relevant articles, interest over time, interest by region, trending queries, and related topics. After you search a term, you will see a map which shows the regions where the term is most popular in the world. Users can also go back past and compare different terms from the year 2004 to the last 36 hours to understand relation between them. The trends topic results can be shared on social media such as Facebook, twitter, Google+, Linkedin, Tumblr. In the top left(next to the Google trends), you can reach the major segments trending searches, trending on Youtube, Top charts. Trending searches indicate us what topics people most interest in any given time. Trending on Youtube, shows which videos are viewed and as well as top charts, views charts of most searched places, people, and things in more than 40 categories. Note, some region is not available to use new Google Trends, so users can use other features which Google provide (see Learn How to Harness the Power of Google Trends ).   

 

Tool Snapshot

Price Free
Type of learning Social constructivism; Connectivism
Ease of Use ★★★★✩
Privacy ★★★✩
Accessibility ★★★★★
Class Size  Compare up to five groups and each group has 25 terms.
ISTE Standards for Students Computational thinker, Knowledge Constructor, Global Collaborator

Price: Google trends is a free online tool which everyone can use signing up the Google. Actually, you do not have to sign to use Google Trends, but if you want to benefit all specialist of Google, this is the only one way.

Ease of use: Google Trends is simple and well designed website. Help center concisely expresses how to use the website step by step. There is no FAQ segment, so users may not find a quick response for their questions.

 Designers: Google was founded in 1998 by Larry Page and Sergey Brin Menlo Park, California, U.S. They moved to headquarters to the Mountain View, California in 2004 and called there as “Googleplex”.

Accessibility: Google apps supports screen reader, TalkBack, full page zoom, high contrast settings, and chrome accessibility extensions to increase accessibility.  

Privacy:   People require create an account on Google to take an advantage from its services. It also asks your personal information and want you to make your profile publicly visible. Google uses cookies and similar technologies to identify your browser and device. Generally, it benefits from the cookies to present appropriate ads, remember search preferences, protect users data. In addition, they also use people’s information to maintain and develop Google services and protect both users and Google from malware and spam.  

Google Trends & the SAMR Model

Dr. Ruben Puentedura’s SAMR model offers a lens for examining how technology is adopted in a classroom. As you strive to incorporate online tools into your classroom, we encourage you to use this model as an analytic tool.

Here is an example of how Skype might fit within the SAMR model:

Substitution: Students use Google Trends to explore what is going on in their environment and aso in the world. (instead of getting information through printed media such as magazine, book, and newspaper).

Augmentation: All students discover the topics and see the graphics and chart for anytime.  (e.g., from 2004 up to final 36 hours).

Modification: Students critically analyze the visualizations of the data.

Redefinition: Google trends gives students a chance to follow any trend topic and video all around the world and this would be almost impossible without it.

Learning Activities

  • MathGraphics and charts interpretation is the big issue for the students, so the teachers can use the Google trends for their students to make a comment on them.
  • ScienceConduct research (e.g., #climatechange); Connect with subject matter experts; Host a public twitter chat about a local environmental issue
  • English/Language ArtsYoutube trending videos can capture students attention because trending videos are very popular and attractive. Therefore, videos with closed caption present opportunities students hearing foreign language from native speakers.    
  • OtherGeography, brainstorming with Google correlate, create relevant content, (see 7 Ways to Use Google Trends )

        Resources

How to Use Google Trends

  1. Go to https://www.google.com/trends/
  2. Click “Sign In” and at the top of right corner
  3. Then click on at the bottom of “Create an account” register for an account
  4. Return to “Google Trends” and  sign in
  5. Setup your profile page
    1. Click on the people silhouette icon in the top right corner (next to the “Tweet” button)
    2. Click on “My account”
    3. Add a photo and change the settings to which you want
  6. Explore Topics  to find what people have been searched recently
    1. Use an example which is given by Google Trends
    2. Click on one of the stories topics and see visual and written data
    3. Move mouse around the graphic and discover what the trends are in certain times
    4. Click on the map which is at the bottom of the page to explore interest of subregion
    5. Or click one of the “Trending queries” in the top right next to the map

7. Compare the terms

  1. Search for a term like “Facebook”
  2. Then click on the “+compare” inside the topic box
  3. Add another term like “twitter” you want to compare then see the results
  4. Remove a term from the compare lists go to terms box then click the “X”   
  1. Research

    • Nevin, R. (2009). Supporting 21st-century learning through Google Apps. Teacher Librarian, 37(2), 35.
    • Vaughan, L., & Romero‐Frías, E. (2014). Web search volume as a predictor of academic fame: an exploration of Google Trends. Journal of the Association for Information Science and Technology, 65(4), 707-720.
    • Mavragani, A., & Tsagarakis, K. P. (2016). YES or NO: Predicting the 2015 GReferendum results using Google Trends. Technological Forecasting and Social Change.
    • Choi, H., & Varian, H. (2012). Predicting the present with Google Trends. Economic Record, 88(s1), 2-9.
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